Have you seen Facebook’s most recent ad campaign? Here’s a link to their 2020 Super Bowl commercial, if not. The #MoreTogether campaign, launched by Facebook in 2019, goes all-in on one key functionality of Facebook. And it may not be the function … [Read more...]
TikTok, Reddit, and Facebook Know the Internet is for Star Trek Nerds, and It’s Time You Knew it Too.
Filed Under: Digital Sales & Marketing Strategy Tagged With: campfire brands, community management, Digital Content, Digital Marketing, digital marketing strategies, Digital Strategies, digital strategy, social media, Social Media Agencies, social media agency, Social Media Management, social media marketing, Social Media Marketing Strategies, Social Media Marketing Strategy, social media planning, social media strategy, social media strategy agency
How Brands Win by Whispering Instead of Shouting
We’ve all been in that conversation where it’s hard to focus on the person who is speaking to us, because we’re overhearing a much more interesting conversation happening elsewhere. And if you think about how brands are competing for our attention … [Read more...]
Filed Under: Content Marketing Strategy Tagged With: advertising strategy, Brand Strategy, Content Marketing Strategies, content marketing strategy, coronavirus sales strategy, digital marketing strategies, Digital Strategies, digital strategy, DMO Marketing Strategy, Inbound Marketing Strategy, Marketing Strategies, Marketing Strategist, Marketing Strategy, Marketing Strategy Development, Sales And Marketing Strategy, Selling Strategies, Social Media Marketing Strategies, Social Media Marketing Strategy, Social Media Marketing Strategy Template, social media strategy, social media strategy agency, strategy, Tom Martin, tourism content marketing strategy, Tourism Marketing Strategy, Video Content, Video Content Marketing
Ten Tips To Failproof Your Business [10th Year Anniversary Post]
Hard to believe it, but 10 years ago tomorrow (May 1, 2010), I opened the doors to Converse Digital with no money in savings, no lines of credit, no investors and not a single paying client. I know, brilliantly smart of me don't you agree? ;-) But … [Read more...]
Filed Under: Anniversary Posts, Instagram Posts Tagged With: anniversary post, Brand Strategy, content marketing strategy, Converse Digital, digital marketing strategies, digital strategy, entrepreneur, entrepreneurship, Marketing Strategy, Marketing Strategy Development, Sales And Marketing Strategy, Selling Strategies, Social Media Marketing Strategies, Social Media Marketing Strategy, social media strategy, social selling strategy, strategy, Tom Martin
How Your Destination Should Market During Coronavirus
https://youtu.be/mFbgsoHWPYw Tom Martin of Converse Digital I have a lot of friends, colleagues, clients and past clients that have been severely affected by the coronavirus outbreak. Many have reached out to ask my two cents on what they should … [Read more...]
Filed Under: Instagram Posts, Tourism Marketing Sales & Marketing Strategy Tagged With: advertising, advertising strategy, content marketing strategy, coronavirus, coronavirus advertising strategy, coronavirus marketing strategy, covid-19, CVB, destination marketing, Digital Content, Digital Marketing, digital marketing strategies, Digital Strategies, digital strategy, DMO, DMO Marketing, DMO Marketing Strategy, hospitality advertising, hospitality marketing, strategy, Tourism, tourism content marketing, tourism content marketing strategy, tourism marketing, Tourism Marketing Strategy
What’s More Important: Fame or Authority?
Before we can answer that, we must define the difference between these two similar but decidedly different adjectives. Personally, I believe the difference between fame and authority is really quite simple. Famous people are known but authoritative … [Read more...]
Filed Under: Digital Sales & Marketing Strategy, Instagram Posts Tagged With: B2b Lead Generation, B2b Lead Generation Blog, B2b Marketing, B2b Sales, B2b Sales Lead Generation, B2b Sales Prospecting, b2b social selling, content marketing, content marketing speaker, Content Marketing Strategies, content marketing strategy, Digital Content, Digital Marketing, digital marketing strategies, Digital Strategies, digital strategy, freelancer marketing, Inbound Content Marketing, lead gen, Lead Generation, personal branding, Personal Selling, Sales And Marketing Strategy, social selling, social selling b2b, social selling experts, social selling strategy, solopreneur
