As I embark on yet another Fat Tuesday, I can't help but flashback a decade (yes, it's been 10 years since I first invited you to experience Mardi Gras via my Tweetstream) and marvel at the power of Social Media to build brand perception. Back then, … [Read more...]
Social Media: Changing The Brand Perception of Mardi Gras
Filed Under: Content Marketing Strategy, Social Media Strategy Tagged With: advertising, Brand Awareness, Brand Preference, Brand Strategy, content marketing, content marketing agency, Content Marketing Strategies, content marketing strategy, digital strategy, Influence Marketing, influencer, influencer marketing, Mardi Gras, Mardi Gras Branding, Mardi Gras New Orleans, marketing, Marketing Strategies, social media, Social Media Agencies, social media agency, social media marketing, Social Media Marketing Strategies, Social Media Marketing Strategy, social media strategy, Tom Martin, tourism marketing, Twitter, Video Content Marketing
Mardi Gras New Orleans: A Digital Marketing Opportunity for Brands Everywhere
Mardi Gras has, and continues to be, one of the most well known, interesting and misunderstood free festivals in the world. An enormous content marketing and digital marketing opportunity for brands -- think brand activation, content creation, brand … [Read more...]
Filed Under: Content Marketing Strategy, Digital Sales & Marketing Strategy, Social Media Strategy, Tourism Marketing Sales & Marketing Strategy Tagged With: advertising, Brand Awareness, Consumer Engagement, content marketing, content marketing strategy, Digital Marketing, digital strategy, Event Marketing, Mardi Gras, Mardi Gras 2015, Mardi Gras Branding, Mardi Gras Celebration, Mardi Gras In The United States, Mardi Gras Marketing, Mardi Gras New Orleans, Mardi Gras New Orleans 2015, marketing, Marketing Opportunities, New Orleans Mardi Gras, social media, social media marketing, Social Media Marketing Strategies, social media strategy, tourism marketing, Twitter