Social Selling, like most things in life, is a marathon, not a sprint and you should act accordingly. Social Selling Techniques are about making an investment today that will generate sales in the next month, quarter or year. But for companies or people just starting out, let’s talk about how to begin and where should …
I don’t have time to play on Twitter, LinkedIn, or Facebook—I have sales calls to make. Ever heard that one before? It’s been the most common thing social selling trainers and social selling agencies have heard from salespeople for as long as social media has been around. And this belief is the key reason that most sales …
Do you struggle with connecting your sponsorship sales leads and attendee leads lists? Leveraging people on each to help you create qualified sales prospects for the other? If so, this post is for you. A friend of mine produces large conferences and she struggles with leveraging the folks on each list, whose colleagues present sales …
How often do you make a purchase that you don’t fully understand? I know I do all the time. If my house needs a new roof, I have to hire roofers who will provide the materials and complete the installation. But I know nothing about roofing! How do I make an informed decision about who …
I’m convinced that 2014-15 will be the year we’ll finally see companies looking seriously at social media as a B2B sales tool. I’m seeing increased interest in and requests for our social sales training and I’m seeing a lot more social selling questions posted in my social media streams. So today, let’s start with the …