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Making Cold Calls Great Again

Recently I ran across and interesting discussion on LinkedIn about the effectiveness of cold calls -- or maybe better stated -- lack of effectiveness. One comment in particular jumped out at me and really got me to thinking about a future where … [Read more...]

The 5P’s of Successful Sales

https://youtu.be/ObbAdLzAgT0 Sell Greatly -- the 5P's featuring Tom Martin We've all heard about the 4P's in Marketing -- Product, Price, Place & Promotion -- but have you ever studied the 5P's of Sales? If not, read on and/or watch the quick … [Read more...]

Social Agents: Your Unpaid Sales Prospecting Team

There are two kinds of people in digital networking: social agents and prospects. You’ve probably already figured out what prospects are, but maybe you’re wondering what agents—especially social agents—have to do with growing your business. Social … [Read more...]

How To Script The Perfect First Sales Call

What if every first sales call lead to a proposal that was bought? How much better would your life be as a salesperson? Now, obviously, that's never going to happen but today, let's talk about a series of questions, that should be part of any sales … [Read more...]

How To Leverage Sales Prospects’ Passions For Better Sales Nurturing

Like most sales prospecting techniques, to improve your ability to develop stronger interpersonal relationships, you need to prepare (using techniques like Social Reconnaissance) before you prospect. That way, you're better prepared to have real … [Read more...]