Most influencer campaigns today are really thinly veiled awareness ad campaigns. Companies are simply ...

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You can’t turn around in marketing today without hearing someone or some company talking ...

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So last week I asked you to look at a picture and then tell ...

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What drives the bottom line more… gross tonnage (impressions) or fewer, highly targeted impacts? ...

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Have you ever worked on the blogger outreach component of a social media plan? ...

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