Most influencer campaigns today are really thinly veiled awareness ad campaigns. Companies are simply ...
You can’t turn around in marketing today without hearing someone or some company talking ...
A few years ago I participated in a panel at BlogWorld Expo in Vegas. I had ...
So last week I asked you to look at a picture and then tell ...
What drives the bottom line more… gross tonnage (impressions) or fewer, highly targeted impacts? ...
Have you ever worked on the blogger outreach component of a social media plan? ...