Turning Conversation into Clients 

Advertising | PR | Digital Agencies

Stop The RFP Madness & Learn To Sell Greatly

If you're tired of RFPs, agency pitches, and feeling like you're constantly trying to prove to potential clients that your agency is good enough to get hired, do yourself a favor and spend the next 15-minutes with me via this streamed webinar. Let me introduce you to two life changing concepts: Painless Prospecting and Selling Greatly. Then I'll show you how, armed with these concepts, you can build a business development process based on becoming known for knowledge — knowledge that your prospects want and need — and they'll come to you hoping to hire it.

What you’ll discover on this webinar:

  • Propinquity: The science of how it works and techniques to create it
  • The 5P's of Selling Greatly: What they are and how they dramatically improve your ability to convince prospective clients to hire your agency
  • CRAP Content: Why your agency needs to start creating a whole lot of CRAP if you want to finally escape RFP hell

Meet Your Presenter

Tom Martin

President, Converse Digital

Tom “Big Chef” Martin has dedicated 30 years to developing sales & marketing strategies to drive client success in the sales & marketing industry. He founded Converse Digital (his second agency) over 10 years ago with the singular goal of helping well known brands like American Airlines, Hilton Hotels, Fireball Whisky, Tabasco Hot Sauce, ITC^DeltaCom, Sexton Biotechnologies, Content Marketing World and others achieve and sustain sales growth, enhance brand perception and painlessly prospect for new customers. His prior tenure includes stints at Peter Mayer Advertising, Brandmarken Communications (his first agency), Zehnder Communications, and TM Advertising (formerly Temerlin McClain). Tom is a graduate of the University of Texas at Austin and a Longhorn for life. He is the lucky husband of Missy, and father of four children.

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