July 1, 2021

That last little “R” is HUGE — read this post to understand the difference between Influence and InfluenceR marketing.

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March 31, 2016

You can’t turn around in marketing today without hearing someone or some company talking about Influencer Marketing. It seems every company wants to figure out how to leverage an influencer marketing strategy to grow their brand and sales. But from what I’ve seen, more are doing it wrong than right and new research suggests new

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