When you’re ready to put down roots
Imagine a world where your most enthusiastic customers did some of the heavy lifting for you -- answering questions about your products, offering advice about how to get the most out of them, and suggesting future product and service improvements. Superfans and loyal customers become social agents, encouraging others to give your product or service a try. Did we mention these Holy Grail brand advocates are unpaid? What drives their advocacy is a love for your brand and product. They simply want others to get the same value. Unpaid social agents aren’t mythical unicorns. They exist right here in the real world. The community you dream about already exists. Are you paying attention?
Turning Conversations Into Customers
Meaningful conversations are the most powerful customer loyalty tools in your sales and marketing toolbox, but they don’t just happen. Social serendipity aside, you’ll need the right mix of talent, tools and time. Combine passionate, talented community managers, social listening & analytics tools, the right CRM with a tailored approach and magic happens.
Conversations start. Customers and prospects begin engaging not simply to complain, but to support your brand. Value their time and attention and they value you in return.
For clients that understand the value of building a loyal, emotionally connected community, we serve as their turnkey, outsourced social media team. Our Community Managers will serve as the online voice of the brand, engaging the community and elevating key community insights and issues to the brand team for solution development.
For brands that are ready to go beyond social media-only efforts, we build true campfires that bring the community together around an emotional connection to a key issue affecting them or their friends and family.
From initial discovery research through strategic plan development, community design, outreach and post launch community management & reporting, we supply a turnkey community building solution.
A few of the brands that have trusted us to build their communities...
Want to chat around our campfire?
Think we might be able to help you build, define or refine your community building programs? Let’s schedule a quick call to see if you’re right.