𝗧𝘂𝗿𝗻𝗶𝗻𝗴 𝗣𝗼𝗱𝗰𝗮𝘀𝘁 𝗚𝘂𝗲𝘀𝘁𝘀 𝗶𝗻𝘁𝗼 𝗛𝗶𝗴𝗵 𝗩𝗮𝗹𝘂𝗲 𝗔𝗴𝗲𝗻𝗰𝘆 𝗖𝗹𝗶𝗲𝗻𝘁𝘀

Are you struggling to generate leads and grow your agency? You’re not alone. Many agency owners find themselves stuck in a cycle of relying on referrals, unsure how to proactively attract new clients. But what if there was a way to blend marketing and sales seamlessly, creating opportunities without feeling pushy?

In this episode of the Biz Dev Brainstorm podcast, I sit down with Logan Lyles, Director of Growth at Agency Builders, to explore innovative strategies for agency growth. Logan shares his experience in content-based networking, a powerful approach that turns content creation into a lead generation machine.

Key Insights:

• Content-Based Networking: Learn how to create content with your prospects, not just for them, opening doors to new relationships and opportunities.
• Blending Marketing and Sales: Discover techniques to seamlessly integrate your marketing and sales efforts, creating a more natural path to conversion.
• Effective Discovery Calls: Uncover strategies to structure your discovery calls for maximum impact, avoiding common pitfalls that can derail potential deals.