Social Media: Changing The Brand Perception of Mardi Gras

As I embark on yet another Fat Tuesday, I can't help but flashback a decade (yes, it's been 10 years since I first invited you to experience Mardi Gras via my Tweetstream) and marvel at the power of Social Media to build brand perception. Back then, … [Read more...]

The 3 Secrets That Successful Video Content Marketing Pros Know That You Don’t

Today I want to introduce you to the secrets of making more powerful video content marketing. In my book, The Invisible Sale, I interviewed professional video creators to uncover their secrets for making more effective marketing videos. Videos that … [Read more...]