Biz Dev for Ad Agencies

A few weeks ago Tom had a chance to sit down with Luke over at Toucan Advertising to talk about how ad agencies, pr agencies and frankly anyone in the consulting world, can turn conversations into customers. The podcast, Briefly, is about 30 … [Read more...]

Are Millennials Looking For God On The Internet?

According to just released data from Pew.... YES...  Millennials are far more likely than their elder brethren to be searching for God via the Internet. In fact, they're almost 5 TIMES more likely to seek the Almighty on the web then Baby Boomers and … [Read more...]

Content Persuasion for a Digital First World

You can't sell if you can't persuade. We all know that. But what you probably haven't figured out yet is that digital content is the most persuasive tool in your sales & marketing toolbox and you're not using it correctly. In my 2014 … [Read more...]

3 Steps to Building a Better Digital Tourism Marketing Strategy

Travel planning is entirely different today than say even 10 years ago. Today's travelers are invisible prospects to you and your marketing team, often until after they've made their vacation destination selection. Combine that with a consumer whose … [Read more...]

Six Key Benefits of Podcasting as a Sales Prospecting Tool

If you’re looking for an opportunity to change up your digital marketing or to give your readers a different way of experiencing your content, podcasting can be an easy, inexpensive option. Podcasting is the regularly scheduled production and … [Read more...]